Flexo printing is unlike any other printing method and the challenges flexo printers face are complex and sometimes unpredictable.
The method uses a range of different printing machine architectures, ink types and sequences, and a vast array of substrates. These variables must all be kept under control to achieve consistent output results. Yet despite industry hype for digitally printed packaging, flexo printers still produce the largest share of print used for packaging applications today (including flexible packaging, corrugated, labels etc.). Flexo printers who can match the stability and predictability typical of offset printing have a massive growth opportunity. In the ten years since the Kodak Flexcel NX System for flexo plate imaging was introduced, process control is improving and wider industry trends favour flexo.
The entire printing industry faces the need for sustainability, improved brand and consumer engagement, and high expectations for recycling amongst consumers and governments. Data helps the graphics industry to exploit process automation to deliver enhanced value to customers. With efficient, predictable and stable production environments, output consistency and smart data, flexo printers can improve both print’s sustainability and margins.